Department 6
PortfolioStrategic Marketing & Business Development
Market research & brand positioning, digital strategy, partnerships, expansion (Canada ↔ Africa), CRM & revenue growth.

Overview
Research-led positioning, digital strategy, partnerships, expansion planning, and revenue optimization.

Marketing Strategy
- Market research & analysis
- Brand positioning & identity
- Digital marketing strategy
- Lead generation systems

Business Development
- Partnership strategy
- Expansion planning (Canada ↔ Africa)
- B2B networking
- Commercial strategy

Sales & Growth Optimization
- Sales funnel design
- CRM implementation
- Customer acquisition strategy
- Revenue optimization
